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Do-It-Yourself Professional Business Cards
Make your own personalized business card today with our free business card maker. You can customize any of our 1,000+ business card designs, from colors and fonts, to text and layout. When you are ready to print your business card, buy your design and have unlimited access to your files.
What Our Customers Say About Our Business Cards
“FreeLogoServices is a tremendous value especially for new start-ups or small companies with limited marketing budgets. Their services make the process of designing a unique and professional Logo amazingly simple and easy. Loved the business card order process and quality of the cards delivered.” – Garrett Riley
Make a Logo for Your Business Card
Make a logo for your professional business card, at no additional cost. The award-winning designers at FreeLogoServices have created 1,000s of logos that you can use when you make a business card. Once you’ve finished your design with our free business card maker, purchase the files to get unlimited access to print as many cards as you need. Choose a matte or glossy finish, premium or ultra-premium paper stock, and even add a custom design to the back of your cards.
What you’ll need
Download and open the sample file
Open the supplied sample file, business-card-design_START.indd. Our sample business card uses standard US dimensions: 3.5 in. x 2 in. For Europe and elsewhere, use 55 mm x 85 mm. With nothing in the document selected, you can see the document settings in the Properties panel on the right.
You’re viewing the front of the business card in Normal mode which lets you see non-printing objects like margins and text frames. Press the W key to switch between Normal and Preview modes — the Preview mode hides the distracting non-printing objects.
Press the W key to return to the Normal mode.
Place a logo on the front of the card
Choose File > Place and navigate to the supplied logo-color.ai file. Click Open.
With your cursor loaded with the logo art, click at the intersection of the top and left margins and drag a rectangular frame.
To resize the logo and frame proportionally, with the Selection tool selected in the Toolbar, press Command+Shift (macOS) or Control+Shift (Windows) and drag a corner point.
If you need to move the logo, click the frame with the Selection tool and drag it to the desired position on the page.
Replace placeholder text
Select the Type tool in the Toolbar.
Highlight each line of text individually and replace it with your own text. These steps maintain the font, text layout, and text styles.
Style your text
Although the text is already formatted, you can customize it by changing various settings in the Character section of the Properties panel.
To format an entire text frame, select the text frame with the Selection tool.
Click the down-facing arrow next to the font name and select a font installed on your computer or click Find More to find and activate an Adobe Font.
To format some text differently, select it with the Type tool and try changing up the look.
- Select your name, and then click the All Caps button in the Properties panel. Increase the font size to make it stand out.
- Select your title and practice changing the font and font style.
Design the back of the card
Now you’ll finish the back of the card. Click the tab for the Pages panel or choose Window > Pages. Double-click the page 2 thumbnail to show it in the document window.
Select the black rectangle with the Selection tool and click the Fill Color box under Appearance in the Properties panel. Select a color swatch — you may have to scroll to see all the colors we provided.
Next, you’ll place another logo using what you learned earlier.
Choose File > Place and navigate to the supplied logo-white.ai file. Click Open.
With the loaded cursor, drag a rectangular frame somewhere on the colored rectangle. Press Command+Shift (macOS) or Control+Shift and drag a corner point on the frame to resize proportionally.
Now, you’ll position the logo.
Drag the logo to the center until you see intersecting Smart Guides that help you align your logo precisely.
Save your business card
Choose File > Export > Adobe PDF (Print) and click Save.
In the Adobe PDF Preset menu, change the following:
Choose either the High Quality Print or Press Quality options, based on your print provider’s recommendations.
Select the Marks and Bleed Marks category and:
- Select Crop Marks and Bleed Marks in the Marks section.
- Select Use Document Bleed Settings in the Bleed and Slug section.
Click Export to save a print-ready PDF that you can email or upload online.
Note: Since the background runs to the edge of the paper, the sample file is saved with a bleed. The bleed extends the design slightly beyond the page edges so that no white edges show up when the cards are printed and trimmed. See How to set a print bleed to learn more.
Nailed it! Now you can practice working on more identity projects — view Create a letterhead and an envelope.
How to Create Business Report Cards
Business cards are an important part of advertising your business. They are also one of the most inexpensive, especially if you design your own. Creating a business card template with Microsoft Word or creative software such as Photoshop is useful because you can go back and edit your information as it changes over time without having to start from scratch with the card design.
Open Microsoft Word.
Choose “Business Cards” from the template menu. You will be given a list of business card templates to choose from or a blank template.
Choose the blank template.
Open Word and go to the Microsoft Office Online menu and select the “Business Card” option.
Click “Print Business Cards.”
Select a basic business card template such as “Executive Business Cards.”
When the template opens, delete the information on the card and save the project as a template by going to the File menu, selecting “Save As” and choosing “Save As Word Template.”
Create a template from scratch in any creative software by choosing “New Project.”
Specify the size as 2 inches by 3 1/2 inches for a larger business card or 3 inches by 1 1/2 inches for a smaller card.
Save the project as a template by going to the File menu, selecting “Save As” and choosing “Save As Template.”
Save your project as a template file so that it can be used as a template and will show up in your list of templates when you open the program.
If you need business cards made, but you lack experience with sophisticated design software such as InDesign and Photoshop, you can use Word’s business card template. Don’t see a template you like? Design your cards from scratch.
Designing Business Cards in Word
Before we dive into the design of the business card, it’s important to understand what content you should add. While the content placed on the card may be a bit different based on your industry, here are the basics:
- First and Last Name
- Job Title
- Phone Number
- Website URL
- Company Logo
Now it’s time to choose a business card design. Open Microsoft Word, head over to the “File” tab and then select “New” from the left-hand pane.
In the search bar at the top of the window, search for “Business Cards.”
A large selection of templates will appear.
Scroll through the library of business card templates and choose the one you like best. Once selected, a window will appear giving you a preview and description of the template. Click “Create.”
Your business cards will now appear. All that’s left to do is type in your information.
Creating Business Cards from Scratch
If you didn’t find a template you like, you could create your own design through a mix of creating a table, adding images, and formatting text.
Open a blank Word doc, head over to the “Insert” tab, and then click “Table.”
A drop-down menu will appear. Create a 2×4 table by hovering over and selecting the respective block. You can create more rows if you prefer, but 2×4 will fit on a single page.
The table will now appear in your Word doc, and you’ll need to tweak a few settings. Right-click the table’s select crosshair and then select “Table Properties” from the menu.
The Table Properties window will now appear. On the “Table” tab, select “Center” in the “Alignment” section. This will help you keep your cards nice and even on the page.
Next, head over to the “Row” tab. Here, tick the “Specify height” checkbox, make the height two inches, and then select “Exactly” for the row height.
Now let’s move over to the “Column” tab. Tick the “Preferred width” checkbox, make the width three inches, and then click “OK.”
Your table will now be resized to match the standard business card size. However, you might notice that our table is a bit wider than what our margin allows.
To fix this, head over to the “Layout” tab and then click the “Margins” button.
Select “Narrow” from the drop-down menu.
Your business cards will now be within the page margin.
Now all you need to do is add your information to the table, use the formatting tools to format the text, add an image, and you’re good to go!
Business Card Rules for Every Small Business Owner
An effective business card needs more than your name and contact information. There are countless ways you can utilize the 3.5-inch by 2-inch space in terms of design and information to make your business card stand out. An attractive business card draws the attention of prospects who otherwise might have tossed the card and helps you to network more effectively.
Follow some simple rules to make sure your business card represents your brand and attracts potential clients or business partners.
Include only what’s most important
Include enough information to pique the interest of recipients and make the business card memorable. Skip the kitchen sink and be selective about the information you include.
It’s tempting to reduce the font size and include every social network profile, a slogan, or more, but this leads to information overload and nothing memorable.
Make sure it is legible
Funky fonts are fun, but you want recipients to be able to read your business card at a glance. Make sure the fonts you use on your business card aren’t too small, too fancy, or distorted in some way.
Let your logo be the design element that adds spice to your business card and keep the text simple and straightforward.
Avoid full coverage
Some recipients jot down a word or a phrase on business cards to help jog their memories. Effective use of white space, including content on only one side, allows recipients to do this more easily.
From a design perspective, white space also helps draw attention to the space that does include text or a logo.
Get them printed professionally
Unless you have commercial printing capabilities, do-it-yourself business cards often come across as cheap or second-rate, and that’s not the impression you want to give recipients.
You may be able to save a moderate amount of money and update your information more easily if you print them yourself, but the impact of handing over a homemade business card isn’t the same as cards that are printed professionally.
Design for your audience
If you have multiple businesses that complement one another, consider using the front of your business card for one venture and the back for the other.
However, if you have two unrelated operations—for example, a graphic designer by day and a tow truck driver at night—you should create separate business cards for each enterprise to avoid confusion and speak directly and appropriately to each distinct audience.
Use special finishing options carefully
Select a finish that is relevant to your brand, not just something cool to try. Countless options are available, including rounded corners or other die cuts, holes punched through, unusual sizes, embossing, foil accents, and folds that can turn a simple card into a mini-brochure.
If such a creative touch is not relevant to your brand, your business card might be remembered for the wrong reasons. A black, glossy card also may frustrate recipients who regularly use business cards for note-taking.
Consider a call to action
Even a simple and streamlined business card can use some valuable real estate for a special offer or other call to action. Craft a short message that offers a discount, directs recipients to your website, or provides a tip that will be relevant and useful to the reader.
If you hit the mark with a specific call to action or other helpful information, you can make your card instantly memorable and generate more leads in the process.
Business cards provide a first and sometimes lasting impression for potential customers and colleagues. There are plenty of websites out there that offer pre-made templates where you just have to jot-in information and press print, but what if you want something more unique? Photoshop is one of many tools that excel with making exactly that; custom business cards. In this groovy tutorial, we’ll take a look at the basics for designing a Business card in Adobe’s Photoshop software.
Open up Photoshop and create a new file. What we put into this window is important because it sets you up for printing high-quality cards and ones of the correct size.
The standard business card size is 3.5 in (w) x 2 in (h). But we also want to leave room for print bleed, so we’ll add a 0.3 in a white border around the edges. We also want to use CMYK color set at a resolution of 300 pixels per inch so that our prints turn out in high quality.
In summary, if you want a standard size business card:
- Width = 3.8 inches
- Height = 2.3 inches
- Resolution = 300
- Color Mode = CMYK Color, 16 bits.
Now we need to set up some guides so that our business card ends up with the right measurements. Since the card itself is 3.5 in x 2 in, and our canvas is 3.8 in x 2.3 in, we need to add a .15 in a border on all sides. To do this we’ll use 4 visual guides.
To do this click the View menu and Select New Guide… and then set the position as 0.15 in for the first guide. Repeat this so you have one set for both Horizontal and Vertical.
Then, once you have the first two done you’ll need to use some math skills. For the next vertical guide put 3.65 in, and for the next horizontal guide put 2.15 in. This should give you 4 blue guides in equal proportions around your canvas.
To summarize this step:
- Go to View > New Guide
- 1st guide = Horizontal 0.15 in
- 2nd guide = Vertical 0.15 in
- 3rd guide = Horizontal 3.65 in
- 4th Guide = Vertical 2.15 in
At this point, it is entirely optional, but I like to add a rounded rectangle to the guidelines so I have a visual outline of my card.
Next, we’ll add a few more guidelines to help us keep the design of the card clean and centered.
Same as before, we’re going to add some guidelines in that are exactly 0.15 in closer to the center of the canvas that the previous ones. I do this because you’ll want to keep all of the text and graphics of the card within this area. Why? A few reasons: The first is that if the edge of the card becomes damaged you don’t want your potential client to lose vital information. Also, if you later need to get rid of the outside edges you can use these inner guides to prevent bleed problems. Lastly, it just makes your card look more professional.
The measurements for these guides will be:
- 1st guide = Horizontal 0.3 in
- 2nd guide = Vertical 0.3 in
- 3rd guide = Horizontal 3.5 in
- 4th Guide = Vertical 2 in
Now that we have our guides set up, we can start designing! This is the fun part, put whatever graphics, slogans, phone numbers, names, titles, addresses – just throw everything you know you’ll want to use anywhere on the card’s canvas.
While adding things in, assign their Layers an appropriate name. This will keep your Photoshop file organized and allow you to easily make changes.
At this point we’ll also go ahead and create two-layer groups (folders), this will let us design both the front and back of the card in one Photoshop file. And now that we have groups set up, if you have something you know you want only on the front, or only on the back –just throw it into one of those folders! Other elements that you’ll use on both sides, can just stay out of the folders entirely.
Now the rest is all part of the creative process. You can keep your business card a simple white with your logo and contact information, or you can try to make something a little fancier.
Below I spent a few minutes messing around with custom fonts, sizing, positioning, shapes, and gradients. The result? Something groovy!
Because earlier we separated the front and back layers, now all I have to do to view both sides is to hide either folder and make the other visible.
Now your business card is ready for printing. All you need to do at this point is to get ahold of a high-quality printer, or contact your printing company and ask them what format they want your card sent to them as.
If you’d like to see how this business card was designed, you can download the PSD file for it here.
Business cards provide a tangible summary of your contact information for new colleagues, prospects and clients. Modern business cards are far from dull—you can incorporate color, digital assets and photos to make a lasting impression.
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LAYOUT OF YOUR BUSINESS CARD
The quality of your business card leaves a powerful first impression. Using a well-designed layout will keep you professional. With one of our free templates, the legwork is done for you. Pick your preferred layout, and follow the instructions below to customize the business card to match your brand. Lucidpress’s free business card templates can accommodate both simple business cards and those with complex creative elements. If you’ve struggled with how to make a business card in the past, try our flexible business card templates today!
HOW TO CREATE A BUSINESS CARD
Step 1: Layout & typography
Business card layout ranges from traditional and straightforward to innovative and visually striking. If you don’t know how to make a business card fresh again, don’t get stuck in a rut. Try experimenting with your typeface, color background, and even the card’s shape! Do keep in mind, however, that black text on white cardstock is often the most cost-effective and may even be expected in certain industries.
Typography is an aspect of your business card which deserves careful thought. A simple change in typography can produce a dramatic effect. Experiment with the weight (regular, thin, bold, italic), font size, and placement within the business card. In Lucidpress, you can right-click to duplicate your business card, then shuffle around the text elements.
It may seem intimidating to design a business card for the first time. Think about the image you want to project—an accountant, a graphic designer, and a freelance journalist will all have different audiences and goals for their business cards. Regardless of your industry, it’s a good idea to avoid novelty fonts and those that are difficult to read. Limit your font families to two per business card (one serif and one sans serif).
Step 2: Logos & Graphics
Lucidpress makes importing images hassle-free: simply drag and drop an image onto the canvas, or upload images from your computer and cloud storage services like Dropbox. With JPG and PNG import, it’s easy to include your company’s logo on your business card. You could even include a headshot! Try Fast Icon for free icons that represent social media sites, email addresses and phone numbers.
Think about your audience. If your network is heavily invested in social media, it’s important to include your social profiles in your business card design. For example, LinkedIn is a natural fit for business settings. You can even create a Lucidpress online portfolio and use a custom URL to include on your business card.
Remember that a business card should be easy to read, so any images you include shouldn’t overpower the text. If you use an image as the background, use a highly contrasting color for the font. If you want to use two or more colors in your business card design, a quick look at the color wheel can help you find the best complementary colors to use.
Step 3: Printing & Sharing
More than other document types, business cards are still very much a tangible piece of business collateral. This means that you will need to decide how to print your business cards and how many you will need. Printing at home is an option for one-off print runs, but it might end up being more difficult than you anticipate. The advantage of working with a professional printing service is that they can offer a wider range of paper types, sizes, orientations, and other customizations. Lucidpress offers Print & Ship as an easy way to order high quality, professional business cards right inside our tool. Just click the button in the upper-right corner and select Order Prints.
Lucidpress is at the forefront of layout and design programs when it comes to collaboration and sharing your documents. If you need a colleague’s input for your business card, simply hit Share, and you can revise in real time. You can even start a Google Hangout right from the canvas! If your printing service requests a specific layout (e.g., a print-ready PDF in 300 DPI), it’s easy to download and send your business card as an email attachment.
Ready to make your business card?
Lucidpress is an all-in-one design and layout program. Start with a free business card template, edit the text, add images, revise the design, and order printed business cards—all from a single canvas. Try Lucidpress today to see how easy it is to make the business card of your dreams.
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Just about everything has gone digital. Handing over a business card to a new business lead is no different. It’s just click or two away on your mobile device.
In today’s tech-savvy world, there are apps that design, store and send digital business cards to other mobile devices.
With digital business cards, you no longer need to rummage around a drawer overflowing with business cards to follow-up on a connection. These apps make it easier than ever to organize your connections.
Apps For Creating a Digital Business Card
Here are 10 apps that you can use to create your digital business card:
SnapDat is a free digital business card app that easily integrates with iPhone Address book. SnapDat business cards “SnapCards” can be shared though email or via the app. The app allows you to create multiple digital business cards for different purposes. And it’s convenient for both personal and business use.
CamCard is among the best business card apps, and for a good reason. It is intuitive as it is able to read and scan cards in over 15 languages. It also allows you to import information from social media feeds. While you can try it for free, the app will set you back $5 per user per month for the Team package and $12 per user per month for the business package.
Knowee offers several key features including, clickable links and thumbnails, an in-depth storage system, and you can also make direct calls from the card. The app has free Basic and Premium plans for a year, while the Business plan costs between 74 cents and $3.55 per user per month.
This app allows you to manage your digital business cards in your app’s back office and create templates that you can deploy to your team’s smartphones. Inigo works with both Apple and Android devices. The standard version, appropriate for teams, is $5.49 per month, billed annually. A free version is also available.
This is a modern business card solution that allows anyone to receive your cards even if they don’t have the app installed. Haystack also allows you to scan, share, update and store contact info with a simple scan of the card. You can also easily create your card from scratch. This app costs $4 per month for Premium plan and $199 per month for Enterprise plan. A Forever Free plan is also available.
This application allows you to create digital business cards with a responsive design that’s optimized for mobile devices and a unique web page address. eVaunt also allows you to embed a Google Map, upload a profile photo as well as display social networking icons.
This is one of the best electronic cards out there. The platform allows you to create a digital hub giving your customers the option to choose how they connect with you. For instance, you can have a small bio telling a little more about yourself. You can also have a video introduction as well as all your social networks in one place. OneCard has a free plan, but if you are looking for pro options then you will have to part with $12 per month or $120 per year.
Available for both Android and iOS, this free digital business card app allows you to create, store and send your contacts to all interested parties. Clinck allows you to add a personal message, photo, logo or LinkedIn profile, together with clickable links to your website.
Then there’s about.me which allows you to turn your page on the app into a shareable electronic business card you can send via email or your phone. You can share any combination of information from your about.me page including your email, phone number, photo and more. Your recipients can then save your details in their phone’s address book.
This is a digital business card app that allows you to create a rich, dynamic presentations culled from your social media content. Icon automatically aggregates content from your business’ social feeds including networks like Instagram, Facebook, Twitter and LinkedIn. The app is available for both Android and iOS users.
Let’s face it.
Anybody can make a business card.
But very few men create the perfect business card for their unique needs.
What do I mean by that?
What’s so difficult about printing your name, your job title, and your contact information on a small piece of paper?
And most business men have a mediocre card that get the job done.
But my goal isn’t for you to settle for mediocre.
I want you to have a business card that makes you referable, that ensures you are remembered, and does it’s job to perfection.
I want you to have the perfect business card for you.
Today’s post will feature 5 tips that anyone can use to create that ideal business card for their unique situation.
1. Understand the purpose of your business card
The way a business card looks as well as the information written on it is very dependent on what the owner wants it to do.
A more established businessman may be more selective as to who gets information regarding his phone number as well as his job title. He may choose to just place his email and the words “business owner” instead of his actual position.
This particular format may violate the basic rules of having a business card. Other people may also think that any format is acceptable as long as the card serves its purpose.
Job seekers should put in mind that it is not a good idea to give out the business card associated with your former company. A better strategy is to have new business cards made- ones that highlight a few of your special skills. It is certainly not a good idea to squeeze one’s resume in that small space but you still want enough information on there to create a positive first impression.
2. Keep your business card simple
Make sure that your business card is readable. Stay away from card formats that have so much clutter that it makes it impossible to see where one piece of information starts and ends.
Use a readable font as not everyone has perfect vision. Research says that ideal fonts to use include Helvetica, Myriad Pro, Glasgow and Karat.
A 12 pt is an ideal font size but never get below 6 pt type as this will present problems for those with faulty vision and creates – in my opinion – the need to fill the card with unneccesary information to fill space.
By keeping your business card simple, you can clearly illustrate who you are, what you are doing and what you want to achieve.
3. Make sure the contact information in your business card is accurate
A business card with inaccurate information is useless.
It is worth repeating that if you’re in between jobs, never give out your old business card. The information found there such as your job title and even your email address may already be inaccurate. It doesn’t send the right impression.
Make sure that your business card has your current contact information – not your email from your last company or your old address in Colorado. Include several options on how people can reach you – some people prefer using the phone still for talking 🙂
Never scratch out old phone numbers in old business cards and write new ones in their place. This just shows a lack of preparation and gives the impression that you may not be serious in your goal.
4. Keep your business card professional
One factor in being professional is your email address. You may be one of those people with funny or unusual ones. Keeping this kind of email is a personal choice of yours but finding something like [email protected] doesn’t exactly send the most professional message.
Emails that are under the Gmail outlook umbrella are acceptable but stay away from emails that are convoluted, spell and sound weird and are difficult to remember.
Another way to keep your business card professional is to make sure that it is clean and free of smudges. Don’t make it seem like your business card has lived in your back pocket for ages.
It is also a good idea to develop a system for handing out your business card. You may want to get into the habit of placing your business cards in your right pocket and keeping the business cards of those you meet in your left jacket pocket. That way, you’ll know where to reach in case you need to hand out a business card of your own or stash someone else’s away.
5. Have at least 50 business cards on you at all times
It can be a very costly mistake to suddenly run out of business cards in the middle of an event.
Don’t let that guy be you.
A way to avoid this is to plan and prepare ahead. If you are going to a conference of 2,000 people then bring about 500 business cards with you.
Another useful tip is to place a good number of business cards in strategic places- such as in your jacket’s pockets. That way even if you forget the stack that you originally prepared for that event, you’re not totally out of business cards.
A great thing to invest in is a nice business card case. Not only will this make it easier to remember to bring one’s business cards but it just keeps them in good shape and maintains a professional image.
Don’t forget to also keep some business cards in your car so they can be ready to grab just in case.
Lastly, keep about 5 or so business cards inside your wallet, preferably in a small case. While these may look a little beat up compared to your usual pristine set, they are so much better than not having a business card to give out at all.
Hat tip to Paul in the comments – he reminded me of this classic scene of men taking business card perfection to the extreme 🙂
Hopefully you found this post useful. If you did and want more, please subscribe to the Real Men Real Style Youtube channel.
Antonio Centeno is the founder of RealMenRealStyle having studied style in London, Hong Kong, and Bangkok. He is a former US Marine Officer with an MBA from UT Austin and BA from Cornell College. Want to learn how to Command Respect, Attract Opportunity & Increase Income by leveraging science of style? Click Here To Attend FREE Masterclass.
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MS Outlook is a popular email management tool. You can create and attach a business card along with the emails sending through Outlook. The process of creating a new business card in MS Outlook 2016 is also quite easy and short. You can choose the desired card layout, images, contact fields, and graphics as per your needs.
- In MS Outlook, go to the Home tab. In the New Items group, select the Contact option.
To create a business card, click the Business Card box.
In the Edit Business card box, under Card Design, provide the details like layout, image, image area (in percentage), and image align information.
- A particular color can be selected using the Background option.
- To add an image and logo, just select image option to select images, size it and position as per your convenience.
- To add and remove different stuff, you can use the Fields option.
- If you want to remove an item, then go to Fields, and click Remove.
- Positioning the text on the card is also quite easy: click any field under the Fields option, and by using the UP and DOWN arrows on the keyboard, place the field anywhere you want it.
The Electronic Business Card in Outlook not only incorporates the business details, but also an image to make it more attractive. This is how you can add an image to the business card.
After opening the Outlook, go to Contacts and open it.
Click View, then go to Change view and choose the Business card option.
Choose the business card whose profile picture you want to change and double-click it.
You can either double-click on the picture icon or choose Options>>Picture>> Add Picture.
>Picture>> Add Picture”>
Browse the picture that you want to have on the Business Card and add. It will be the display picture, and whenever you add the Business card, the selected Picture would be on its profile.
The business card can be shared with others using the email messages. If the user is using MS Outlook 2016, 2013, 2010, and 2007, then the business card will appear exactly as the sender has sent it. Receiver can right-click the business card and save it to his Outlook contacts. With versions earlier than Outlook 2007, the user will see the business card as an image. But a .vcf file is attached with the business card. The .vcf file can be opened and information will be saved in the contact list.
Are business cards dead?
When was the last time you’ve exchanged business cards with someone?
And how long did you keep the other person’s card for? Did you take a snapshot of it with your camera phone and tossed it away?
What if you can create a business card that people would keep and remember for a long time? What if your business card is something they show off to their friends and coworkers because of how cool it is?
How would that impact your ability to network with others, create a memorable brand, and leave a great first impression?
At Augmentop, we are breathing life back into the dying business of business cards, brochures, mailers, and magazine ads by turning them into interactive augmented reality experiences that showcase your work and brand in an engaging and memorable way.
Over the past couple of months, we’ve experimented with various ways of augmenting print marketing material with interactive animated experiences that run natively in the browser, and we created several prototypes to validate our vision for the future of print marketing.
We were mostly blown away by the response we got when we shared a video of our interactive AR business card on social media, and the dozens of emails we have received from people asking us to mail them our card so that they can “play with it”. ( When was the last time someone emailed you asking for a copy of your business card?)
Here is what the back of our business card looks like when its QR code is scanned by an iPhone camera:
The AR experience above runs fully in Safari on iOS, and requires no additional apps to be installed. And it was created using Sketch and Reality Composer in five days.
In this article, we will share our step-by-step process for how to make an AR business card, as well as the assets and templates we’ve designed, so that other AR designers and developers can create similar experiences for their business cards.
If you’re not an AR designer or developer, and you would still like to create an interactive AR experience for your business card or print marketing, drop us a line .
Updated January 29, 2020
- How To
- Why do I need to add social media icons to my business card?
- Where to get social media icons
- How to add social media icons to your business card
- Final remarks
Over the recent years, Facebook, Twitter, YouTube, and Instagram have grown into powerful marketing tools. Adding your social media icons to your business card is a fireproof way to grow your audience and boost your sales. From this article, youвЂ™ll learn where to find high-quality social media icons and how to incorporate them into your business card.
Why do I need to add social media icons to my business card?
Instead of placing an order by phone, many customers prefer contact the brand via Instagram or Facebook. As the ways of communication between the customer and the company are changing, entrepreneurs are bound to adjust their business cards accordingly. Nowadays, along with a phone and email address, business cards often display social media links (sometimes as a QR code). The reasons why itвЂ™s so important to promote your social media links are many. WeвЂ™ve listed some of them below.
- Relevance. ItвЂ™s hard to find a person who wouldnвЂ™t have an account with at least one social media platform. In 2018, the number of social media users totaled 2.6 bln. By 2021, this social media community s expected to grow to 3.1 bln. Marketing specialists like to say that a business that doesnвЂ™t have an online presence doesnвЂ™t exist. By not including your social media pages into your business card, youвЂ™re missing on some great opportunities for promoting your business and expanding your network of clients and partners.
- Long-term relationship. We have some bad news for you: 88% of business cards get thrown away within a week. However, if your card includes social media links, people will follow your social accounts and stay exposed to your brand longer.
- Trust. Your social media audience will be able to access your unique content, ask questions about your products, and read testimonials by other clients. This is how theyвЂ™ll be getting to know your brand and developing into loyal advocates of your brand.
Where to get social media icons
Social media icons come in a variety of colors, shapes, and sizes. This means you have all the necessary resources to make your business card look unique and memorable. Before getting down to work, pay attention to these tips.
- Twitter, Facebook, and other platforms each have a brandbook. ItвЂ™s a brochure that, among other things, outlines how to use the logos of these social networks. For example, the Facebook emblem doesnвЂ™t necessarily has to be blue; there are versions in grey and black as well. Feel free to browse through the brandbooks for some valuable insights.
- Avoid customizing your icons too much. DonвЂ™t rotate the icons or add extra graphics. Otherwise, you risk ending up with a messy design which will be both unrecognizable and hard-to-perceive.
Check out these amazing services for free social media icons:
As a bonus, weвЂ™ve come up with a few ideas for your inspiration:
- To customize your icons, use embossing instead of color. The final result will look simple yet edgy.В
- Try using hand-drawn icons if thatвЂ™s in line with your brand personality.
- If your business card relies on achromatic palette (white, grey, black), make your icons colorful to create contrast.В
- If your card features bright shades, pick a reserved palette for your icons.
- Try arranging your icons inside a circle or square painted in your corporate colors.
How to add social media icons to your business card
After crafting a stunning business card with Logaster, the next step would be to enhance it with social media icons. Adding the icons to your card is easier than you think. In fact, you can handle this task in just a few minutes! Use Microsoft Word or any graphic editor youвЂ™re comfortable with (Adobe Photoshop, Illustrator, etc.). YouвЂ™ll need your business card mockup and social media icons saved in separate files. Need more help? This super easy video lesson will answer all your questions:
Do you need a creative business card?
Create it with Logaster! Download it in vector format and add social media icons!
Here are some tips to guide you along the way:
- Quantity. Remember to keep your business card simple and concise. List no more than 3 social networks youвЂ™re actively using (in descending order).
- Arrangement. Prioritize your icons by importance. If youвЂ™re mainly using your Facebook profile to communicate with your clients, be sure to position the Facebook icon before your phone number and email address.
- Size. Make sure your icons are of equal size. For example, the YouTube icon canвЂ™t be bigger than that of LinkedIn. Plus, all icons must be smaller than your logo so as not to distract the audience from the latter.
Business card is a great way to build your social media following, establish solid relationships with your customers, and improve your conversion rates. By bringing together your social media and business cards, you get a powerful fusion of marketing tools that can tip the scale of success in your favor.
Updated January 29, 2020
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Whether you are attending a job fair, a career networking event, or meeting a contact one-on-one, it’s a good idea to have a career-focused business card, so it’s easy for people you meet to follow up with you.
Keep business cards on hand even if you’re not attending a job search-focused event. Networking can happen anywhere: You might meet helpful contacts during parties, on trips, or at other social events.
Before you leave an event or end a conversation, hand out your business card and express your wish to keep in touch. This will often prompt people to reciprocate by sharing their own business card, too. Having a business card available helps you appear professional and prepared. Plus, unlike a resume, it’s easy to carry business cards around at all times. Read on to find out more about what information to have on your business card, as well as where to get them.
What to Include on Your Business Card
Today’s job seekers have the opportunity to present more than just the basic contact information traditionally included with business cards. A business card provided by your employer will include your name, job title, employer, phone number, and email address.
For your own personal business card, you can leave off your job title and employer. Instead, of a job title, include a broad description of your work, such as writer, accountant, marketing professional, designer, etc. If you use a two-sided card, you will be able to include additional information and avoid cluttering the front of the card.
Be Sure to Include Links: Incorporating the address of your LinkedIn Profile provides the opportunity to showcase accomplishments and recommendations. A link to a business-oriented personal website can also convey professional information.
For many career fields, a link to a portfolio site can be an effective way to showcase designs, writing, or other projects which will prove to prospective employers that you have the right stuff for your target job. Whichever link you choose to include on your business card, make sure it’s short and easy to type into a browser.
Consider Adding a Tagline: Some job seekers include a tagline on the second side of their card like “A technology consultant with a cutting-edge grasp of networking strategies and a proven record of completing projects on time and within budget.” Others will use the backside of the card to list three to five key skills or knowledge assets which they offer to employers.
Think of your tagline or top skills as being like your elevator speech. You want to share a quick look at your skills and background, and help people remember you once they’re back in the office after an event.
Design Tips for Business Cards
It’s a good idea to use a template or hire a professional designer for your business card. Most sites that print business cards have templates available. Here are a few design guidelines to keep in mind:
Leave Plenty of White Space: There is a lot of information you can include, but it’s important not to clutter your card. Leave plenty of white space, so it’s easy to read. Think about what information will present your candidacy most effectively before you start designing a business card.
Consider a Headshot: While it’s generally not recommended to include a photo on your resume, it is appropriate to include your photo on your business card. The decision is up to you, but note that including a photo may help people recall your conversation later on (faces can be easier to remember than names). Just be sure to use a professional image: the photo you use for your LinkedIn profile is a great option.
Keep the Design Clean and Simple: Opt for a standard font, and avoid using several fonts on your business card. Use a reasonable, readable font size — too small, and people will have difficulty reading your business card.
QR Codes on Business Cards: You can also include a QR code that can be scanned by a smartphone and is linked to a website URL so the viewer can get more information.
Where to Get Business Cards
There are plenty of low-cost, even free, options for getting business cards printed. Some of the most popular online options for low-cost business cards are Moo, Zazzle, Overnight Prints, and Vistaprint. Most companies offer templates, which help steer you through the process and ensure that you wind up with a readable, well-designed option.
You can also use Canva’s free business card maker to design your own card.
Google “free business cards” for a list of companies that will give you free cards, but be aware there may be a fee for shipping and for add-ons. You can also find free templates online. Another option is retail stores like Staples where you can get help with the design as well as printing.
I’m sitting here at my desk with 100-plus business cards scattered across my table. I just got back from a conference in Florida, and I also have cards from conferences in California and New York. Now, what am I going to do with all these business cards? Who am I going to call? Whose business card is actually going to grab my attention?
I’m embarrassed about certain business cards that I’ve handed out in the past. They didn’t describe me or my business properly. So, I want to go over some tips I’ve learned that have helped me make a better business card. It’s all about standing out. First, here are some ways to differentiate your business in general.
How To Use Biases To Make Your Business Stand Out
Charlie Munger, Warren Buffet’s partner at Berkshire Hathaway, identified 25 biases of buying. I have broken his 25 down into the top five that I feel are most important for my business and most other businesses.
The Reward Bias: People buy when there’s something in it for them. Whether it’s a discount or a positive emotion, people are enticed to buy when they get something in return. Are you green certified? Are you doing the right thing? Do you have a great product and service? There’s something that’s going to make them say yes, and that’s the reward for doing business with them.
The Likability Bias: As an entrepreneur, I consider likability an important part of my personality. Your likability and your passion for your business need to come through. Make yourself a part of your business card. Use a picture so they can relate to you and know who they’re doing business with.
The Authority Bias: This is about establishing credibility and showing your expertise. People will do business with you based on your authority. They want to feel good about who they’re buying from. When people trust that you know what you’re doing, it makes it easier to spend money on your product or service.
The Association Bias: This is about who you associate with: organizations, sports figures or celebrities. People will buy from you based upon your association with others. Start thinking of who you can associate with your business.
The Social Proof Bias: This bias is about doing things that other people do. For example, if your business has a hundred five-star reviews, promote those reviews. People want to patronize a business where others have had good experiences. This allows them to follow the pack and be part of the conversation.
How To Make Your Business Card Different
Once you differentiate your business, make your business card stand out to reflect why you’re different.
Weight: Use a heavier weight of paper for your business card. This makes a big difference. It stands out in somebody’s pocket or among other cards.
Shape/Size: Using a non-standard shape and size for your business card. This, along with the weight, will make it stand out among other cards.
Personalization: Leaving some white space on your business card is very important. This leaves space to write a personal note. People will respond to a note saying, “Nice to meet you, John. Met you in Florida at this XYZ show.” That goes a long way.
Event-Oriented: It’s a good idea to have custom business cards run in small batches for specific events. If you know you’re going to an expo or trade event, have a special run of maybe 500 cards, and use it for that show specifically. This allows you to cater your card to your specific audience.
Logo: Make sure your logo represents your brand and is congruent with everything else. Your logo is extremely important. Don’t throw things off with a bad logo.
The Kitchen Sink Approach: Don’t try to overload your business card. When you do this, everything gets lost, and people don’t want to read it. Focus on the main point in the sales line. This is like a billboard. You have to catch the reader’s attention, and you have to catch it quickly. Don’t make them work to see the goods.
Alternative Options: Maybe you just need to forget the business card altogether. Or, use a business card with other promotional items like pens. I’ve been using pens for over 15 years in my business. Everyone who comes to my restaurant, from customers to delivery drivers, is encouraged to take a pen with them. People tell us, “We love your pens. Can I take another pen home? It’s my favorite pen to write with.”
People have short attention spans. So, when your card is stacked up with many other business cards, you need to have something that will make your card jump out. Applying these tips can increase your sales, generate views and spark conversation.
by Waseem Abbas on Dec 20, 2018
Do you want to design a business card for yourself? If you’re a photographer, you may want a creative business card to give out to potential clients at networking events and to spread word of mouth. In this article, we will show you how to create a business card template in Photoshop.
Creating a Business Card Template
First thing you should know for a business card template is the standard size. A business card can be any size as you want, but the most common size is 3.5″ x 2″.
Let’s start by creating a new white Photoshop file with these dimensions. From your Photoshop screen, select File » New. Choose “Custom” as the Document Type and enter the width and height of your business card (make sure to change the drop down menus to “Inches”).
Next, you’ll need to identify the “safe area” by adding guides on all four sides of the card. The safe area is the area where it is safe to include your text: some printers are unable to print outside of this area.
To add guides, select View » New Guide Layout. Uncheck the boxes next to “Columns” and “Rows”, and instead check the “Margin” box. Then you can enter the Top, Left, Bottom and Right margins to define your safe area.
Hit the OK button. Now you’ll see four blue guides appear over your image.
Next, open your logo file in Photoshop and move it to your original file (drag and drop). Go ahead and add your logo at the top left corner of the document.
Then you should adjust the size of the logo, so it looks good in the top left corner.
After the logo, add the text for your name, designation, contact details, website and more. To add the text, you’ll need to choose the Horizontal Type tool from the toolbar at the left side of your Photoshop screen.
Make sure that the font style for your name is in bigger and bolder text, so it really shows up on the card. The other text can be smaller and thinner.
It’s also a good idea to leave some free white space on your card so it isn’t too cluttered. Feel free to add your own unique creative touches to make your card more memorable. (For example, I copied the logo layer, rotated it, and reduced the opacity, placing it on the bottom right corner.)
Check out the final business card template in the image below:
We hope this article has helped you to learn how to create a business card template in Photoshop. You may also want to check out our guide on how to add a photography client booking form in WordPress.
If you like this article, then please follow us on Facebook and Twitter for more free photo editing tutorials.
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I got to a lot of conferences, and that means I get a lot of business cards.
At the end of a busy week of networking and meeting new people, I sometimes end up with a brick of a hundred perfectly aligned and undifferentiated cards. Try as I might, I just can’t remember why I have this card or that, or when exactly I spoke to this person. They often get wrapped in a rubber band and put in my desk, unlikely to get seen again.
But there are a few that have stood out, and they employed some unique ways of making sure I took notice of them in a sea of others.
Here are five surprisingly easy ways to make your card stand out.
1. Bump it up a weight class
Many people look for deals on business cards, getting more cards per pack in exchange for choosing cheaper paper. But studies show that the quality or weight of paper in which a document is presented actually has a measure able difference in how its perceived.
The same can hold true for business cards. Choose a sturdy and reliably firm paper stock, like these ultra-thick Luxe cards from Moo.com, to leave a stronger impression and better represent your personal brand in paper form.
2. Make it personal
One of the most memorable business cards I ever received had a surprising amount of white space. The card was completely blank on the back except for a line of text that read something like “remember me? We met. ” The person who gave it to me had hand-written a little note about our chat by the hummus station at the conference, ensuring that when I found the card later that week, I remembered exactly who he was and how we had connected.
Be sure your personality comes through in your card design and leaves room for personal touches that speak to who you are. Add a personalized element to your cards by printing small batch cards for each event you attend, or leave room for writing in memorable personalized notes in-person.
3. Think outside the box
The standard business card size is 3.5-by-2-inches. And while there’s something to be said for the comfort of sticking to industry standards, choosing a slightly different card size can help your card stand out from the stack and get a second look.
Some companies offer cards that are just slightly larger than the typical size, giving you a slight distinctions. You can push the boundaries further if you’re feeling daring; Some companies offer cards in perfect squares, instead of the usual rectangles, or designing a half-height mini-card that’s guaranteed to make the recipient take pause.
4. Make a change you can feel
Just as size is standardized in the business card world, so, too, are pointed corners. And the gritty matte surface. One easy way to stand out is to make a slight change that gives your card a slightly different feel, in-hand.
Many business card companies are now offering rounded corners at little to no extra cost. Some also offer surface textures, like foil or raised glossy accents.
5. Forget the card altogether
In a world of 3.5-by-2-inch rectangles, the easiest way to stand out is to pass on cards altogether. Consider printing your contact information on utilitarian items, like pens or USB drives, so it’s likely to stick around and catch their attention multiple times, versus ending up in that brick of cards of since-forgotten contacts.
Alternatively, you can simply ditch business cards altogether like Gary Vaynerchuk recommends, and connect with people digitally, on the spot, by adding them on LinkedIn or sending them an email from your phone the moment you decide to exchange contact information.
By making some quick changes to the next batch of cards you order, or breaking outside the bounds of a card altogether, you’ll be sure to start making more memorable and impactful impressions.
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Creating savvy business card logos for limited space
When it comes to the standard business card, you typically have an extremely limited amount of real estate with which to work. Yet nevertheless, they continue to be one of the primary means of personal promotion, especially when attending presentations, tradeshows or other networking events. Given the narrow margins, business card logos have to work extra hard to achieve their goal – not an easy task for something that’s typically no bigger than the size of a quarter.
Unlike a full marketing campaign that contains complex messaging, imagery and a series of features and benefits, a logo is a flag, a signature, something that represents the whole of your offering without necessarily providing a blatant sell. This is especially true when it appears on materials with limited space. And few venues provide a greater restraint in this regard than the business card.
But the restriction isn’t impossible to overcome and can even be turned into a benefit – showcasing the creativity of your business card logo and leaving a lasting impression on customers and contacts.
The best business cards are the ones with the most memorable logos
When comparing some of the top (and most eye-catching) business cards, there are a few traits common to all. Obviously, it should include your name and primary contact information, whether that’s a phone number or a Twitter username. Aside from that, you have a blank canvas, most of which is typically taken up by a smart business card logo. Here are a few ideas for designing your own:
1. Keep it simple.
The best logos are those that are easily recognizable and remembered. Stay away from complex designs with detail that will get lost when your logo is reduced to fit onto a business card. This simplicity also provides additional value overall as it enables them to be used equally as well on a billboard, remaining attractive despite great fluctuations in size.
2. Pay extra attention to those dimensions.
Depending on the layout you’re planning, business card logos sometimes look better when they’re designed longer horizontally and shorter vertically, due to the natural shape of the standard business card. However, if you intend to format your business card for a portrait layout, vertically longer logos will appear more organic than those with a horizontal design.
3. Make it memorable.
When designing business card logos, figure out what it is that makes you unique. What do people say most about you or your business? Translating those qualities to words and images can have a profound impact on the overall effectiveness of your logo. As a result, your logo will be highly memorable.
4. Stay away from fads.
Most people retain their business card for two years or more, often updating it only when information changes. So when crafting business card logos, it’s best to pick elements you’ll be comfortable living with for awhile. Thinking even longer-term, will your logo still be relevant in 10 years? 20 years?
5. Only design in a versatile format.
Ensuring the versatility of your business card logo is important because it saves you the time and hassle of repeating your design efforts in the future. The best way to do this is through the vector file format. This designer-friendly format not only ensures that your logo will work across the entire spectrum of print and digital media, but also that you can easily modify it in the future with almost any professional design software.
6. Stay cost-effective by paying attention to color.
Keep in mind that many business cards are either black and white or include only one or two other colors, with the cost of printing increasing dramatically for each additional color added beyond the standard 4-color process. So by keeping the color palate of your logo design to a minimum, you’ll save considerable money when printing business cards, letterhead stationery, envelopes and a wealth of other promotional materials.
If you have printable cards, such as Avery 38871, then go to Mailings | Create | Labels, click Options. , and select the appropriate vendor and product number, then click OK and New Document. You will get a sheet of cards, set up as a table (be sure you turn on label gridlines so you can see the card boundaries). You can create the content in one of the cards and copy/paste it to the rest.
If your content is complex–difficult to arrange in a table cell–and you have access to Microsoft Publisher, you would be much better off using Publisher to create the cards. Publisher allows you to design the card once and then print it as many times as desired on a sheet of paper or cardstock or precut cards. This allows you to print you own cards (10-up on Avery stock) or create a line of four cards for commercial printing.
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Here’s a sample of a business card template in Word format: Business Card Sample. This is designed to work with Avery’s 8373 sheets that print 8 cards to a sheet. Feel free to use it as a starting point. This may be a bit more high-end that you need, but here are some notes to help you with using it:
- The contact information only needs to be entered in the top left card. StyleRef fields then copy it to all the other cards when the document is printed.
- The logos on page 1 are in a table in a text box in the Header & Footer layer. This makes them easier to position on to the cards. Just click on the text box and nudge: all logos stay in the same position relative to one another.
- The logos on the second page have a bleed (the printed area extends over the trim line of the card), so the card back will have solid red edge-to-edge.
Too complicated? Here’s a simple card template for Avery 5871 or other 10-to-a-sheet cards: Simple Business Card Sample. With this design, the text has been copied and pasted to each cell, as Susan mentioned in her suggestions. The second page has QR codes, again in a table to make it easier to get the right position when printing.
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A small business credit card can help you manage your cash flow, separate business expenses from personal and more. ( iStock )
Getting a small business credit card can be a great way to legitimize your business. Not only do they make it possible to separate your business and personal expenses, but they also help you establish a business credit history, provide some cash flow management tools and more.
Continue Reading Below
Getting approved for a business credit card isn’t much different from getting approved for a personal credit card. However, there are some differences to keep in mind. For example, while you don’t need an employer identification number (EIN), a number the IRS uses to identify businesses, it can be helpful.
Here’s everything you need to know about getting a small business credit card.
How to qualify and apply for a small business credit card
For the most part, the application process for business and personal credit cards is the same. However, there are some distinct differences to know about.
First, business credit card applications give you the option to include your company’s EIN. This isn’t required, and if you’re a sole proprietor, you don’t need an EIN in the first place. But adding one to your card application allows the card issuer to report your account activity to the commercial credit bureaus, which can help you establish a business credit history.
Also, if you have multiple businesses, adding the EIN for each can make it possible to get the same card for each company you own.
Most of the best business credit cards require that you have good or excellent personal credit to get approved—that typically means a FICO score of 670 or higher. However, there are also some business cards that are accessible to business owners with bad or fair credit.
Check your credit score before you apply using a free service like Discover Credit Scorecard, then focus on cards that offer good approval odds based on that information.
Also, keep in mind that some business credit card issuers report your account activity to both the commercial and consumer credit bureaus. Capital One and Discover are the only to major card issuers that do this, but some credit unions and community banks may also do it, so double-check before you apply to avoid having your business finances affect your personal credit.
Can you apply for a small business credit card using only an EIN?
Corporate credit cards allow you to apply only with an EIN, but they typically have high revenue requirements, so they’re not accessible to most small businesses. This means that you’ll likely need to include your Social Security number. While most card issuers won’t report your account activity to the consumer credit bureaus, you’ll be personally responsible for paying off any debt your business can’t, and it may be reported to the credit bureaus if you don’t.
In addition to your EIN and Social Security number, small business credit card issuers also typically ask about your annual revenue and monthly expenses, as well as information about your (and anyone else’s) ownership in the business. Beyond that, you’ll also need to provide your:
- Full name
- Business name
- Date of birth
- Contact information
Do you need a small business credit card?
A small business credit card can provide several benefits to your business. In addition to the basic features of separating expenses, improving cash flow management and building a business credit history, many business credit cards also offer rewards on every purchase.
Also, some provide introductory zero percent APR promotions, which can come in handy if your cash flow is irregular or you want to finance a large expense and pay it off over time. Take your time to pick the right card for your business’ needs.
However, most business credit cards require a personal guarantee, which means that you must pay off the debt with personal assets if your business can’t make its payments. With this in mind, having a business credit card can still be a great way to grow your business. But if there’s a high chance that your personal finances will be at risk because of it, you may want to look into business loans and other ways to manage your company expenses.
Business cards are great for networking
Personalized business cards are an excellent way for students to promote themselves while leaving behind some pertinent information designed to catch a potential employer’s interest. Business cards should be carried with you at all times because you never really know when you’ll come upon an opportunity to hand one over. Having a business card shows a sense of professionalism, and it creates a favorable impression on potential employers. You can leave your card behind when you meet someone while networking, or send a card out with your resume when you’re job hunting.
What to Say
Business cards can include a local and home address, phone numbers, your degree, your major, your graduation date, and a professional objective. Here are a few additional suggestions and a format you can follow. Business cards for students can include some or all of the following:
Name/Phone/Email/Date of Graduation (Picture)
Bachelor of __________ : Major: Minor:
University of ___________
Internships @ ________
The back of the card can also be used to identify skills and accomplishments, or to cite a brief mission statement, objective, slogan, contact information or even a “mini-resume.”
Ways to Create a Business Card
Creating your own business card allows you to be creative and to design a card that looks exactly how you want it to look. You’ll have no limits if you choose the right software, and some programs are designed specifically for this purpose. You can create a business card using VistaPrint or iPrint.com, which has the added advantage of being free.
If you want to spend a little, you can have your cards professionally done, or save a little by using a retailer such as Staples.
Creating One in Word
Follow these easy steps to create your own business card in MS Word. First, you’ll need Avery business cards, which are available from just about any office supply store. And, of course, you’ll need Microsoft Word set up on your computer.
Open Word and select “Tools” from the drop-down menu at the top if you’re using an older version of Word. Under Tools, select “Envelopes and Labels.” If you’re using Microsoft Office Home and Student 2013 or later, you’ll find Envelopes and Labels at the far left side of the ribbon under the “Mailings” tab.
From this point, it doesn’t really matter what version of Word you’re using – the steps are pretty much the same. Select “Labels” and click on “Options.” Select “Avery Standard” under the “Label Products,” called “Label Vendors” in Office, Home and Student 2013. Select the product number 5371 for “Business Card” and click on “OK.”
Of course, you don’t have to use Avery. If you’d rather not, scroll through the various vendors to find a brand more to your liking. Plenty is listed.
You’re almost there. Now click on “New Document” and a screen with 10 cards will pop up. Type your information on the first card, then copy the first card to the clipboard and paste the information onto the other card locations. You can print the cards using either a laser or inkjet printer.
Voila! Your personalized business card is ready to hand out.
Business cards are usually one of the first things we think of when we think of small business networking. And with good reason. It’s not an accident that paper business cards are a staple for all of the face-to-face interactions you have in your business.
Just having a business card isn’t enough, though. Your business cards need to be well-designed and thoughtfully organized in order to make a positive impression on the recipient. Here are a collection of tips that will help you make your business card one of the most powerful networking tools you have in your small business.
Remember Why You Need Paper Business Cards for Your Small Business
If you’re a tech-savvy small business owner, you may be tempted to ditch your paper business cards in favor of apps and gadgets that have been created for the sole purpose of swapping contact information. While you should definitely explore these tools and be aware of what the technology can do, don’t give up your paper business cards just yet. There are a handful of reasons why you need traditional business cards in your small business.
Follow the Rules of an Effective Business Card
Since we’re talking about what you should include on your business card, we should also discuss some important rules to follow as you create your card. Your business card shouldn’t be viewed as an opportunity to include everything there is to know about you and your business, or a chance to capture all of the different personas that make up your multidimensional life. Make sure your business card doesn’t break any of these rules of an effective business card.
Make Sure Your Business Card Passes the Trash Test
Many business cards get thrown away shortly after they are handed off and even more when the recipient returns home and does a second review of the cards they collected at the conference or networking event. While you may not be able to create a business card that is guaranteed to be kept for years to come, you can take some simple steps to avoid getting your card ditched before it has a chance to work for your business.
Be Objective When It Comes to Unusual Business Cards
You may be tempted to make your business card stand out and become more memorable by using an unusual die cut, trendy hole punches or glittery foil accents. Before you use any of these special finishing options, make sure they are used sparingly and are relevant to your brand. These tips will help you decide if an unusual business card is right for your business.
Consider a Brochure Business Card
When including extended valuable information on your business card is a must, consider using a brochure business card. A brochure business card measures 3.5″ x 4″ so it is still the standard business card size when it is folded, but offers twice as much real estate when it is opened. This type of business card can be especially valuable for small business owners who want to present a specific call to action that requires more copy and background information.