Social Snacks Episode 2: How to Create a Custom URL for Your Facebook Group
Are you using Facebook Groups?
If you want to grow your audience and make it easy for people to join your Facebook Group, you’ll want to create a custom URL for your Facebook Group.
This way your Facebook Group URL is memorable.
In this episode of Social Snacks, you’ll learn how to create a custom URL for your Facebook Group.
How to Create a Custom URL for Your Facebook Group
To create a easy to remember Facebook Group URL, watch this short video tutorial.
Transcription Services by GMR Transcription
1. Go to your Facebook Group
Example of a Facebook Group with a custom url
2. Click on the . icon
3. Select edit group settings
4. Under the web and email address section, click customize address
Click on customize address to set a custom Facebook Groups url
5. Customize your Facebook Group URL
When you create a custom Facebook Group URL, you get a unique URL for your Facebook Group.
Pick a name for your group that is easy to remember.
If you already have a custom URL for your Facebook Page, consider using the same username for your Facebook Group if it is available.
Your Facebook Group URL can be up to 50 characters.
You will also get an email address for your group too.
Emails sent to your Facebook Group email address will show up as a post in your Facebook Group.
6. After adding your URL to your group, click customize address
Once you set your Facebook Group URL, you won’t be able to change it so be sure you proof it for any mistakes.
A customized Facebook Group URL and email address
Creating a custom URL for your Facebook Group will make it easier for your group members to join your group.
If you plan to promote your Facebook Group on business cards or your online profile, not only will it be easier for customers to remember, but it will look better too compared to the standard Facebook Group URL!
If you have questions about creating a custom URL for your Facebook Group, join the discussion in our Facebook Group or share your ideas on Facebook, Twitter, or LinkedIn.
Everyone knows Facebook but not everyone knows that you can create a QR code for Facebook! But how can you generate them?
A QR code is a flexible marketing tool to use to market a variety of your products, items, services, or business profiles with little to no effort at all.
Setting aside the fact that QR codes are available for free, people are most likely to scan QR codes on packages, web pages, and even social media platforms.
Being a business marketer or owner, you might already be aware of the significant importance of social media channels. Whether you own an e-commerce store, retail store, restaurant, or even a law firm, there are greater chances that the majority of people in your targeted people are addicted to social media platforms – especially Facebook.
And if you’re already promoting your content on Facebook, note that Facebook QR codes can enhance your social media marketing to much extent.
What is a Facebook QR Code?
A Facebook QR code is generated to redirect your target audience to your Facebook group, page, event, and any special featured post. Are you hosting an event? Do you plan to distribute your company’s brochure to the public?
Well, if you want your print advertising campaigns to bring traffic to social media channels, just adding a link to your Facebook profile won’t do the job.
This is where Facebook QR codes come in handy. Adding the QR code to your print advertising will let the users visit your Facebook page, group, event, or event’s featured post with ease.
In simple words, creating QR codes will help your targeted customers to follow, and like you on Facebook. Wouldn’t it be good enough to redirect users directly on the “Like Page” button, right?
There are two types of QR codes you choose to create for your Facebook. It’s either a static or dynamic QR code.
How to Create a QR Code for Facebook? A step-by-step guide!
So, how to create the QR code? In this regard, QRTiger is the best dynamic QR code generator this 2020 to create. You can customize your QR codes, choose its designs and patterns.
Just go to qrcode-tiger.com and select Facebook from the menu to create your QR code. Moreover, QRTiger code generator is a reliable QR code software that is highly trusted by big brands to create their QR codes.
Here is how you can create the QR code using QRTiger – the best QR code generator available online:
- Open www. qrcode-tiger.com
- Click “Facebook” from the menu.
- Enter your Facebook page, post, or event’s link in the field below.
- Click static or dynamic
- Click “Generate QR Code” and move on to customizing your QR code.
- Next, you can choose multiple patterns, eyes, add a logo, and set colors to make your QR code stand out.
Why choose a dynamic QR code?
Dynamic QR Codes allow you to track user activity. Also, it edits the URL of your QR code any time you want even when it’s printed.
They offer you to provide greater security when dealing with personal data i.e. location, date, time, device type, etc. Sounds good?
In a nutshell, QR codes for Facebook can drive a great amount of traffic to your business Facebook profile. By generating it, you can ease the user’s agony in typing and searching your Facebook account.
In this way, users can easily see your Facebook profile by scanning it. Sounds fair enough? Use a QR code generator with a logo as QRTiger to stand out in your QR code marketing!
Use lists to keep your friends organized
Many people have hundreds of Facebook friends, including family, coworkers, close friends, and acquaintances. If you have a status update you’d like to share with only certain friends, Facebook allows you to make custom friend lists.
Create as many friend lists as you like. This feature lets you post updates only for specific people. Select any friend list to see a mini News Feed of posts made by just those friends.
Custom friend lists in Facebook can be created only via Facebook on the desktop and not via Facebook mobile apps.
See Your Custom Friend Lists
To see your current custom friend lists:
Sign in to Facebook on your desktop computer.
From the menu bar on the left, select See More, then scroll down and select Friend Lists.
By default, Facebook provides you with three basic lists: Close Friends, Acquaintances, and Restricted.
Visit Facebook.com/bookmarks/lists to access your friend lists directly.
Create a New Custom Friend List
Now you can actually get to creating a new Friend List.
On the Friend Lists page, select Create List.
Name your list, and begin typing names of friends you’d like to add to this list.
Facebook will automatically suggest friends to add as you begin typing their names.
Select Create when you are finished adding friends to the list. The list will now be added to your list of friends lists.
Choose Manage List at the top of your news feed to edit your list, rename it, or delete it.
Add a Friend to an Existing Friend List
It’s easy and quick to add a friend to any existing friend list.
Anywhere on Facebook, hover your cursor over a friend’s name or profile photo thumbnail. This will display a mini profile preview for the user.
Select the Friends icon, then choose Edit Friend List.
Choose which List(s) you’d like to add the friend to.
Remove a Friend From a Friend List
To remove a friend from a custom friend list, hover your cursor over the Friends button on their profile or mini profile preview, and then select the list from which you want to remove them.
Friend lists are for your use only; friends are not notified when they’re added or removed from a custom friend list.
Members of a Facebook group can create and share documents within the group. Documents can be edited by any member of the group at any time. Group members may find this to be a valuable tool for a number of reasons. You may want to use the documents feature in groups, for example, when you’re
Collaborating on a list of items to bring to an event.
Working together to write a plan for your business or organization.
Collecting pictures with a narrative of a recent trip that members of the group took together.
To create a group document, follow these steps:
Click the Files tab below the group cover image.
You see two buttons on the top right: Create Doc and Upload File.
Click Create Doc.
Type a title for your document.
In the large text box, type your document.
Documents have basic formatting options, including bold and italic text, numbered lists, and bulleted lists.
When you’ve finished typing and formatting your document, click the Save button to save your changes and publish the document to the group.
Group members will see a preview of the document as they would any update in the group’s news feed. Click the Continue Reading link to see the full document. When a member clicks the Files link, a page appears displaying the title of each document. The member can then click a title to view the full document.
To edit the document, a member just clicks the Edit button in the top-right corner. Members can comment below documents as well. Only group admins can delete a document; to do that, just click the Delete link.
A few months ago, I started my Facebook group – Course Creation Lab – a space for aspiring online course creators to learn, grow & share. It was one of the absolutely best business decisions I’ve ever made! Here are some of the reasons to create a Facebook group.
First of all, let me share a bit of my story.
I’ve been very hesitant FOR YEARS to start a Facebook group (and the night after I did, I actually had nightmares about it, haha).
I was scared of the time commitment and didn’t feel like I have enough to offer. I wasn’t sure what to create the group about and how to approach the management.
So many obstacles. So many doubts.
It was a no, after no, after no. I had other priorities. Other projects. Clients. On and on and on.
Until I realized… I’ve been in business 5 years and I don’t have ANY place where I’m actually growing my tribe. Yes, I do have an email list that I value highly. But I’ve been so bad with writing emails and the communication between people is not as great…
I’ve been hesitant on starting a business Instagram without the idea what to post or how to grow it… Now I’ve made one connected to my FB tribe though and it’s been majorly successful! You can learn some of my Instagram Growth Hacks here!
At the end of the day, when someone asks me “how can I connect & stay in touch?!” I barely have anything to offer…
Table of Contents
Why did I decide to take the leap and create a Facebook group?
There came a day when I felt like IT’S TIME.
I wanted to grow a tribe of people that I can encourage, inspire and help directly.
First of all, I set up some simple goals. My group is not about the numbers – because those can be quite disturbing. It’s about growing a community of passionate, kind, encouraging people.
People who WANT to make things happen.
To be honest, I’ve been lacking real-life connections so I thought that this FB group could fill a hole… And it definitely has!
Reasons to create a Facebook group
The main reason why starting the Facebook group has been super beneficial is the REAL CONNECTIONS I’ve built.
People are truly connecting, opening up, sharing, asking questions. It’s like a big online meetup and IT’S SO MUCH FUN.
Obviously, having my own group gives me great marketing opportunities. I can share my offers with people who are already interested in what I have to offer, who trust me and want to learn more.
Once people get on Facebook groups and fall in love with them, they start getting very involved. Commenting, sharing, posting.
Obviously, not everyone will love the group and stay forever active within it… But if you do provide value and build a nice community, you will feel it within the engagement. And that can be not only encouraging but also super inspiring and give some nice monetary return.
They can fill out questionnaires and help you to come up with your own best products. They’ll give you their feedback and support.
The numbers don’t matter. Genuine engagement does!
Often smaller Facebook groups are way more active and closer to each other. Within 24 hours I had 16 group members. Around 6 people made some comments or were active within the tribe. 6 people might not seem a lot where there can be thousands… But if those 6 people truly love you and are dedicated to your message, they will always come back for more and will turn into customers.
Besides that, it’s easier to manage a smaller tribe!
Should you start a Facebook group?
YES. If you’re dedicated and want to make it happen.
For years, I felt like it’s almost a “must” to do it. Every business seemed to have a Facebook group… And it puts on so much pressure! So I truly believe that you just have to FEEL ready. Be dedicated to make it happen.
DO make a group if you want to focus on the community. If you want to communicate with your tribe more, get in touch, stay on top of the conversations and comments. Get into that TRIBE VIBE. Keep up with the conversations.
NO. If you don’t feel like working on it.
Having a Facebook group – and making it worthwhile – is A LOT of work. You not only need to figure out a way to grow the tribe but also to keep engaged and add value.
DON’T create a group if you feel like it’s an easy marketing method or you’ve just heard that it’s the right thing to do. I truly believe that Facebook tribes can grow when you invest your HEART in them.
Heart, energy, positive vibes.
Tips for growing a successful Facebook group
TIP #1: Be consistent
Most Facebook groups have one or another form of consistent posts. For example, Monday intro, Wednesday promo, Friday inspiration, etc. This helps you to “fill the days” when you might not be able to come up with unique content.
TIP #2: Be present
Your presence truly matters! Be present and helpful. Be around your audience, support them, like and answer to their comments, encourage them to share their experiences and support them when they do.
TIP #3: Do lives
Doing FB Lives is an amazing way to bring more value to your audience. However, if you don’t want to do Lives, you can also provide pre-recorded videos instead. But being present – especially in a video – will boost your group a lot! Besides that, it will also grow trust in your group members making them more eager to connect with you and, possibly, buy from you.
Get some tips for how to make more effective videos here!
TIP #4: Don’t spam
Even though it’s your group and you might feel free to do whatever you want, don’t get annoying for your group members with constant spam!
Of course, you can freely promote your products or offers once in a while. You can also create one pinned post that will always be on top of the group for whoever comes around. But always provide value before making the sales!
TIP #5: Be genuine
In my opinion, what makes FB groups AMAZING are genuine group creators. Not robots who follow all the must-do rules but people who just show up as they are and shine their light.
Your goal with the group should be truly GENUINE if you want to make it work!
Do you feel inspired by these reasons to create a Facebook group? There definitely are plenty of benefits to consider!
That’s it about starting a Facebook group! Let me know if you have any further questions about the topic, I’ll be happy to share. Meanwhile, join my group Course Creation Lab to learn all about turning your experience into an online course!