How to easily start a website

How to easily start a website

  • You can create a Google Site for personal or business use simply by heading to the Google Sites website.
  • When you create your Google Site, you’ll be offered templates to help you bring your site to life, even if you lack web-building skills.
  • Before you publish the Google Site, you’ll be asked to choose its URL, or input a URL that you already own.

If you’re running a business and want to promote your work, need a professional portfolio that people can use to learn more about you, or simply want to share your thoughts, you might consider making your own website.

There are dozens of companies that can help you build and publish a website. But Google Sites makes the process simple, straightforward, and free.

Creating a Google Site doesn’t require much technical know-how. Google provides a variety of templates to suit every industry and preference, all of which are customizable, so you can present your content however you want.

How to create a Google Site of your own

1. After you sign into your Google account, go to the Google Sites homepage.

2. Under the “Start a new site” header, pick the template you want to use. Clicking “Template Gallery” will expand your options to show you all templates that Google Sites has available.

3. In the top-left corner of the page, enter the name of your site.

4. Using the toolboxes provided, add content to your site. This can include text, photos, and other media. Add these items by clicking the relevant area on your template, and following the instructions on screen.

  • If you get confused, you can find a step-by-step tour by clicking the three horizontally stacked dots in the top-right corner of your screen.

6. In the pop-up box that appears, choose the URL you want. However, you should note that by default, every Google Sites URL will begin with “” In other words, if the URL you wanted was “businessinsider,” your URL would be:

  • If you happen to own a custom URL already, put it into the “Custom URL” area. You can also set who’s allowed to see your site, and if it should appear in Google searches.

7. Once finished, click “Publish” again to set your site live and make it visible to others.


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Website developers and hosting platforms have come a long way over the last decade. It used to take in-depth coding knowledge to create a site. These days, all it takes is a quick internet search and the right platform.

There are tons of easy DIY website options to choose from, and most make it simple to create and publish a site in just a few hours. As you know, though, not all of these products are created equally. Not all fall into the same price bracket, either.

If you aren’t careful, it can cost a hefty sum to access the right tools for building and hosting your website. There is a way to create and host a simple website for just $20 a year, though. Let’s take a look at what it is, how it works and whether it’s the right fit for your needs.

Can you create a simple website for cheap? Sure can!

How to easily start a website

Have you heard of Carrd? This website hosting and developing service is pretty new to the mix, but it’s quickly becoming the prime choice of small business owners or hobby website builders. Part of the popularity is due to its low cost. Carrd will only run you about $20 a year or so to use.

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It’s also really easy to use. Carrd was created to be a simple way to build and host one-page websites that can be used for basic business or personal needs. This service makes it easy to build a basic site from scratch, and there are ready-to-use templates that you can choose from, too.

Template options range from basic profiles to forms and landing pages or portfolios. Some templates allow you to create sectioned breaks on your site if the one-page format isn’t the right fit for your needs.

These templates can be used to build things like writer or photographer work portfolios or basic landing pages for a business website when you want a web presence. They’re modern and sleek but are best for people who don’t need to offer much website functionality.

How to easily start a website

The user interface is easy to learn and navigate, thanks to the builder’s drag and drop functionality. It’s easy to add and move content blocks and buttons across the site, and the user guide isn’t difficult to follow either.

Everything is clearly labeled, so there’s no guesswork involved. A novice could easily conquer a website with Carrd. You can even add some cool features, like content animation, to the mix.

Can you sense a theme? Simple is the name of the game with Carrd across the board. It’s popular because of its simplistic design and low price point, but simple isn’t always ideal.

There are a few downsides to Carrd

Carrd is really limited in the features it offers, so it’s best for small business owners and others who want to build basic, functional websites without much work.

That $20 price tag is inexpensive compared to other options out there, but you get what you pay for with this service. While you can add buttons to social media or email (or even PDF downloads), you can’t do much else. This Carrd website builder will not let you build a fully functional e-commerce site for $20 a year. You can only create one-page websites with it.

The freedom to design a website is also severely limited. You’ll have to choose from the templates this service offers — and template options are severely limited compared to ones you can choose with Squarespace or Webflow. You can modify templates to make them your own during the building process, but features you can integrate into the site are limited.

How does it compare to the competition?

There really isn’t much comparison to other website builder platforms. Sites like Wix or Squarespace offer much more customization while still being easy to use.

You’ll pay about $13+ each month for a Wix site. Squarespace’s pricing tiers are similar to Wix, while Carrd is only $20 per year. There are also some free options with Carrd, so you may not have to pay anything out of pocket to build a basic website with this service.

You’ll get a ton of upgraded features in return for those monthly charges with the competition, though. You can build pretty much anything you desire with Wix or Squarespace, and the templates make it simple for even beginners to conquer. Even e-commerce sites are easy to build with either of those services.

WordPress is another option. Plans start at less than $5 per month with WordPress, and while that’s cheaper than Wix or Squarespace, it’s still significantly more than you’ll pay per year with Carrd.

However, WordPress is another completely customizable service that offers templates and other integrative features that are easy to use, even if you aren’t comfortable with web design. Many blogs and websites use WordPress — and it’s easy for businesses to build fully customized websites with WordPress, too.

You have the option to add on services like Google Analytics with the pro version of Carrd, but it will cost you — making this affordable service comparable in price to other more capable platforms.

Final thoughts

Carrd is easy to use, but the features and capabilities are so limited in the free or low-cost versions that it won’t work if you want a more detailed website. You won’t be able to build a fully functioning e-commerce site or even a website with multiple pages if you’re using Carrd, which makes this website builder and host pale compared to the competition.

Ultimately, the real standout feature with Carrd is the price. If you’re on a limited budget and can make do with a basic, one-page site, Carrd could be the answer you’re looking for. You can start with the 7-day trial Carrd offers. That will give you a good idea of whether this basic web builder and host is a good fit.

Chances are good, though, that you’ll need more features and capabilities than what Carrd offers. If that’s the case, there are plenty of other affordable options out there to choose from.

Today, a website must not look good only on a desktop screen, but also on tablets and smartphones.

A website is responsive if it is able to adapt to the screen of the client.

Responsive web design is extremely important nowadays and is in fact one technique you need to master as a web developer or web designer.

In this article, I’ll show you how to easily build a responsive site and how to apply responsive design techniques on existing web pages in three easy steps.

  • 1 – The Layout
  • 2 – Medias
  • 3 – Typography
  • Responsive Web Design Courses & Tools
  • Responsive Design FAQ
    • How Do I Make An Existing Website Responsive?
    • What is a Fully Responsive Website?
    • How do I Make My WordPress Website Responsive?

1 – The Layout

When building a responsive website, or making responsive an existing site, the first thing to look at is the layout.

When I build responsive websites, I always start by creating a non-responsive layout, fixed at the default size. For example, default width is 1100px.

When I’m pleased with the non-responsive layout, I add media queries and slight changes to my CSS to create a responsive site. When it comes to web design, it’s way easier to focus on one task at a time.

When you’re done with your non-responsive layout, the first thing to do is to paste the following lines within the and tags on your HTML page.

This will set the view on all screens at a 1×1 aspect ratio and remove the default functionality from iPhones and other mobile devices which render websites at full-view and allow users to zoom into the layout by pinching.

It’s now time to add some media queries. According to the W3C site, media queries consists of a media type and zero or more expressions that check for the conditions of particular media features. By using media queries, presentations can be tailored to a specific range of output devices without changing the content itself.

In other words, media queries allow your website to look good on all kinds of displays, from smartphones to big screens. This is what is called responsive web design.

Media queries depend on your website layout, so it’s quite difficult for me to provide you a ready-to-use code snippet. However, the code below is a good starting point for most websites. In this example, #primary is the main content area, and #secondary the sidebar.

By having a look at the code, you can see that I defined two sizes: The first have a maximum width of 1060px and is optimized for tablet landscape display. #primary occupies 67% of its parent container, and #secondary 30%, plus a 3% left margin.

The second size is designed for tablet portrait and smaller sizes. Due to the small sizes of smartphones screens, I decided to give #primary a 100% width. #secondary also have a 100% width, and will be displayed below #primary .

As I already said, you’ll probably have to adapt this code a bit to fit the specific needs of your website. Paste it on your site .css file.

Once done, let’s see how responsive your layout is. To do so, I use this awesome tool created by Matt Kersley. You can, of course, check the result on your own mobile device.

2 – Medias

A responsive layout is the first step to a fully responsive website. Now, let’s focus on a very important aspect of a modern website: media, such as videos or images.

The CSS code below will ensure that your images will never be bigger than their parent container. It’s super simple and it works for most responsive websites. In order to function properly, this code snippet has to be inserted into your CSS stylesheet.

Although the technique above is efficient, sometimes you may need to have more control over images and display a different image according to the client display size.

Here is a technique developed by Nicolas Gallagher. Let’s start with the html:

As you can see, we used the data-* attribute to store replacement images urls. Now, let’s use the full power of CSS3 to replace the default image by one of the specified replacement images if the min-device-width condition is matched:

Impressive, isn’t it? Now let’s have a look at another very important media in today’s websites: videos.

As most websites are using videos from third parties sites such as YouTube or Vimeo, I decided to focus on the elastic video technique by Nick La. This technique allows you to make embedded videos responsive.

And now, the CSS:

Once you applied this code to your website, embedded videos are now responsive.

3 – Typography

The last step of this tutorial is definitely important, but it is often neglected by developers when it comes to responsive websites: Typography.

Until recently, most developers used pixels to define font sizes. While pixels are fine when your website has a fixed width, a responsive website should have a responsive font. Your site font size should be related to its parent container width, so it can adapt to the screen of the client and be easily readable on mobile devices.

The CSS3 specification includes a new unit named rems . They work almost identically to the em unit, but are relative to the html element, which make them a lot easier to use than ems .

As rems are relative to the html element, don’t forget to reset html font size:

Once done, you can define responsive font sizes as shown below:

For more information about the rem unit, I recommend you this useful article. Also make sure to check out this responsive web design techniques guide.

Need to establish an online presence for yourself or your business but have no idea where to start? This primer will teach you how to create a website—small or large—in no time flat.

Stop whatever you’re doing and ask yourself this simple question: “Do I need a website?” If your response was anything other than “yes,” you need to think again. It doesn’t matter if you’re the head of a multinational corporation who employs thousands of people or a local mom-and-pop shop from around the way, you need a website to help potential customers find you online. If you have a business, failure to establish an online home is lost revenue. You don’t want that.

Fortunately, there is a vast number of web hosting services at your disposal. Choosing one is the tricky part, as it depends both on the quality of the service and its ability to match your needs. The Best Web Hosting Services is an excellent place to start, as it highlights our 10 favorite web hosts.

As far as actually doing the nuts and bolts building and design of your site, you also have plenty of options. You can hire someone to design and code a website, or you can try your own hand (if you’re a novice, The Best Courses for Learning How to Build Websites is an excellent starting point). You can use an online service to create web pages, or build it offline using a desktop software tool. Or, if you’re a coding dynamo, use a plain text editor to create a site from scratch. How you mix and match these decisions depends on your skills, time, budget, and gumption.

If you’re ready to get going, this guide will introduce you to the services and software that can get you started building your own website, even if you have no experience. Keep in mind, none of these tools will give you an idea for a winning website—that’s on you. They also won’t make you a web designer, a job that’s distinct from building a site. Still, these services and software will ease some of the headaches that come from a lack of extensive expertise in CSS, FTP, HTML, and PHP. Let’s get started., Tested Review

Blogging For Fun and Profit

A blog, a shortening of the antiquated-on-arrival word “weblog,” is a unique website subset that you may recognize from its familiar layout. Typically, new content resides at top of the page and older posts are revealed as your scroll down. If you need to quickly build a simple website, starting with a blogging service is a great way to go.

The major player in the blog game is WordPress, a content management system (CMS) that powers millions of websites, including The New York Times, Quartz, and Variety. WordPress-powered sites are incredibly easy to set up, customize, and update—ideally on a daily basis. You aren’t required to learn fancy-schmancy FTP tricks (though you can certainly use them if you like), and there are ridiculous numbers of free and paid WordPress themes and WordPress plug-ins to give your website a pretty face and vastly expanded functionality. Check out How to Get Started With WordPress to learn everything you need to know about the CMS, including the differences between and Though WordPress dominates the blogging space, it isn’t the only blogging CMS of note.

Yahoo’s Tumblr is another incredibly popular blog platform that lends itself to shorter, more visual posts. You can, however, find themes that give your Tumblr site a more traditional website’s look and feel. Google’s Blogger features tight integration with Google AdSense, so making extra pocket change is a snap. Newer blogging services, such as Anchor, Feather, and Medium, stress writing and publishing more than intricate design, but they’re incredibly simple to update.

These services can host your content on their servers free of charge, but in exchange for that zero cost, your online destination will have a less-than-elegant domain, such as That might be fine for a personal blog, but it will look too low-rent for a business that wants people to trust it enough to pay for whatever it’s selling.

If you prefer a more traditional URL, you’ll need to purchase one from the likes of GoDaddy or Namecheap. Domain name pricing can range from extremely cheap to extremely expensive, depending on whether or not domain squatters are looking to flip a valuable piece of online real estate. You’ll want to get something short, but evocative and catchy. For more, please read How to Register a Domain Name.

Depending on the hosting service, you may need to download the CMS and upload it to your own hosted platform if you wish to use a domain you purchased elsewhere.

If you’re concerned about how your site will look on mobile devices, don’t fret. Sites created on these blogging platforms typically include mobile-friendly responsive design versions, so that they’re well formatted for smartphones and tablets.

Build Your Personal Online #Brand

Blogs are swell, but sometimes you need a simple place to park your persona on the internet for branding purposes. In this case, you can just get a nameplate site, or as we prefer to think of them, a personal webpage (rather than a multipage site). Instead of linking internally to your store or other pages of note as you would with a more traditional web page, a personal site usually has links that go elsewhere—to your social networks, wish lists, playlists, or whatever else is linkable. is an example of a nameplate service. You simply upload one big photograph as the background for your personal webpage, then artfully overlay information and links to create your digital nameplate. These free sites help you pull images from your social networks or from a hard drive, then provide the tools to make the text and links work unobtrusively, though it really behooves you to check out other personal pages for an idea of what works.

These services typically offer a premium tier that grants more hosting flexibility. For example,’s $8 per month premium package removes the company’s branding and gives you the ability to connect your site to an externally purchased domain.

Artists with major portfolios to show off shouldn’t feel left out. There are a number of personal page/site builders, including BigBlackBag and SmugMug, that display your work just as well, or better, than Flickr or Instagram can.

by How to easily start a websiteVanessa Murrey November 21, 2020, 12:58 PM

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How to easily start a website

The internet has become the marketplace of choice for many businesses. Apart from running your business on social media and other platforms, you may want to create your own website where you can have exclusive content. A website also allows you to brand your business and increase visibility on search engines such as Google.

This article will teach you how to create your own website in easy steps.

1.Register your Domain name

Simply put, a domain name is your website name. This could very well be your business name. However, due to the fact that no two domain names should be the same,some companies or business can decide to adapt a variation without changing their business name.Some businesses also have more than one name and may have to shorten them to form a domain name.

To register a domain name, you should do so with an accredited registrar. Web-hosting companies can also register the domain for you. Domain names come at different prices. EAC directory charge

  • at Sh 980
  • .africa at Sh2,939
  • .com at Sh1,199
  • .org at Sh1,299
  • at Sh999

There are quite a number but the above are just some popular ones. Different registrars charge different amounts although within the same range.

2. WebHosting

Most registrars double up as Web-hosting companies. Your hosting plan will come with a specific number of email addresses. A larger website will require a bigger hosting plan. Web Hosting companies include Safaricom, EACdirectory, KenyaWebexperts,BlueHost, Sasahost and many others.

3. What do you want to do with your website?

Some websites are made to simply help put your brand online, while other are built for client interaction and others for e-commerce.

Put your content together including other media such as photos and videos that you would like on the website.

Remember that your Logo must stand out for your brand identity, put your contact information, your services and client testimonials if you have any.

4. Building the Website

You can either build your own website or get a professional to build it for you. Ensure that you have a long term plan that includes maintenance for your website as you will need to keep it up to date.

If you are new to online business, get a professional. They will help you select a theme for your website depending on what it is intended for. They will also know how to create a website that can be used on the mobile phone, PC and tablet.

Not only a sitebuilder but also a dream maker.

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How to easily start a website

How to easily start a website

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How to easily start a website

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See how easy it is to create a website

Start Your Dream With Our Website Builder.

Choose a template

Choose from a library of over 200 mobile-friendly website themes.

Get a domain name

Register an awesome name for your site a signup or add it later.

Add Your Content

Add photos, videos and compelling content with a drag-and-drop editor.

Publish Your Site

Click ‘Publish’ to launch your site with online. Plans include hosting!

Market Your Site

Get access to powerful marketing tools in our add-ons market.

How to easily start a website

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With our trustful live support, you can get immediate support anytime.

Questions to ask when choosing a website builder

Frequently Asked
Questions (FAQs)

No you don’t. Our site builder features a drag-and-drop system that simplifies and revolutionizes the way websites are usually built. Yourwebsite is 100% user-friendly and you can build your professional website with absolutely zero coding skills. It’s built for everyone – beginners and advanced users.

Yes you can. If you need to, you can cancel your subscription at any time. At sign up, you can choose monthly, annual, biennially and triennially payment cycle. Be sure to review the payment options and our terms of use here.

Yes, you sure can! To use an existing domain that you own, you’ll need to select this option during the sign up process: “I will use my existing domain and update my nameserver.”

After that, login to the account where you host your domain to update your domain nameserver. You’ll need to point your domain to us.

Follow this tutorial to update your nameserver.

Your domain registrar might use a different interface – however, the steps are pretty much the same.

Yes, they are! All our themes are 100% mobile friendly, thanks to built-in AI technology! You can even see how your web site on mobile, table or desktop before you publish it. It’s that easy!

Use our extraordinary website builder software to create your website in under an hour. Building a website is faster and easier. Just choose from 200+ pre-made website designs in our template library. Our web design experts crafted each template to inspire you to start your very own website – without the stress of coding.

You can create an awesome website design in minutes with our modern drag-and-drop website builder. In addition, our platform uses artificial intelligence to create mobile friendly themes which are perfect for boosting your site’s SEO ranking!

Plus, our sitebuilder is great for beginners and comes with advanced features that even an experienced web developer will love.В

So, if you’re looking for a comprehensive site builder with advanced AI technology, built-in ecommerce tools, web hosting and a free domain you’re in the right place. We make creating a website easy for so you can realize your dreams fast!

Yes it sure is. Creating a website with our website builder is super easy and requires zero coding or technical skills. The website maker software is totally online and there is absolutely nothing to install.

Access your account on our website, launch the site builder and start editing your website in minutes!

Just follow these easy steps to open the sitebuilder and edit your website in our getting started tutorial.

In the millennium era, websites are considered one of the most powerful tools in gathering information. With the increasing usage of the internet, websites are proven to be a powerful media to reach thousands of people regardless of the place and time. This is why, websites are also one of the most popular methods used in modern-day business, especially in the field of advertising.

Designing websites can be done using various methods. Though it may seem complicated at first, it is definitely possible to create your own website just like how it is done by the webmasters in a web design company. For further assistance, you can visit .

First and foremost, it is important to understand that a website is a collection of many different web pages consisting of different information. As an illustration, a website is a book with web pages as its chapters. Therefore, designing a whole website will take one web page done at a time.

How to easily start a websiteCheck out also: Coding Challenge Websites To Practice and Learn Coding in HTML & CSS

Now, if you think that you are still miles away from your first step of building your own website, no worries! Without confusing you with any technicalities, this article aims to guide you through the step-by-step process of creating a simple web page that eventually forms your website, using two most dominant computer languages: HTML, used for creating the web page’s contents, and CSS for styling the appearance of the web pages.

If you would like to take your coding to another level, we recommend these websites:

  • Code School – great for beginners (10 days FREE trial)
  • Codecademy – learn to code with FREE plan or PRO plan starting from $15 per month
  • freeCodeCamp – coding academy, available FREE

Drafting a Layout

Before starting with any line of code, the first thing you have to do is to create an idea of what your website is going to be about, and how it will look like, then write it down in a piece of paper or type it on your computer.

It doesn’t have to look fancy or sophisticated, because the point is to have a design that will later be brought into realization.

Take for an example, we are making a website for a web design company called WEBCODE:

How to easily start a website

The above example is just a simple web page design consisting of the header/navigation bar and three sections containing some information, and a footer regarding the copyright.

We can always start with something simple, and make something interesting out of it.

Creating the HTML and CSS Document Structure

After having an idea of what the website is about and what it looks like, the first thing you would have to prepare is the HTML and CSS files. These files can be created by opening a plain text editor of your choosing, for example, “Notepad” for Windows, TextWrangler for Mac, or Sublime Text. In this particular point, the Codecademy has shown some valuable information.

Microsoft Word and Pages are not suitable for code writing as they are rich text editors.

Save the plain text documents as “index.html” . Then, create another one and save it as “style.css” .

Setting up the Basic HTML Code

First, let us set up the very basic code that is usually used to create a website. These codes are usually called the boilerplate and are commonly used in almost all web pages out there.

Open your HTML file using the text editor and try pasting these codes:

What is 8b?

8b is a free and simple online website builder that lets anyone create fast, mobile-optimized and Google-friendly websites in minutes.

For whom?

8b perfectly suits people with no programming knowledge, but wanting to have an effective web presence.


Easy, no coding site creation. Modern and beautiful templates. Unlimited hosting, domain, SSL, Google AMP, SEO, PWA, site export .

Create a website in 3 steps

Choose a template

8b offers a lot of beautiful templates based on popular topics. Choose one to start creating your website.

Edit your website

Edit and style your website the way you want. Flexible settings make web design easy for even the most novice.

Publish easily

Quickly publish your website, connect domain and submit to Google. Get your website online in a few clicks!

Easy and Simple

User-Friendly Interface

8b Simple Website Builder provides a lot of customization options in order to make your website look as uniquely as possible. Easily change texts, colors, replace images and videos, set your own backgrounds and much more.

Create your website on the go using your mobile phone or tablet. You can use 8b Easy Website Builder wherever you are – you just need the internet connection and your web browser.

Latest Trends

Modern Designs

You can make your website look modern without putting much effort. You will wow your website visitors with outstanding trends going around in the web design field.


Responsive Websites

Websites made with 8b fits the screen of the device it’s viewed on. You don’t need to do any manual tweaking to make your website responsive and mobile-ready whatever device your site visitor uses.

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HTTPS SSL Certificate

With 8b Easy Website Builder, you get SSL Certificate with HTTPS for your website automatically. There is no need to care about it, 8b got your website set up securely with no hassle at all.


Fast Google Ranking

Once your site is published, submit it to Google by one single click. Get higher ranking results because Google loves fast, secure, and mobile-ready websites like yours.

Custom URL

Connect Your Domain

Use your own subdomain name for * or connect your own domain name to your page with just one click.

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PWA Support

Turn your website into a mobile or desktop app in one second using PWA support (Progressive Web Applications).

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Multilingual Websites

Don’t even think about creating multiple language versions of your website manually: 8b made it simple for you to make a multilingual website in no time.

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Latest Google AMP

8b Website Builder uses the latest version of Google AMP (Accelerated Mobile Pages). It cares a lot about your website’s mobile experience and performance improving the page load time.

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Download Your Site

Get all the files of your website by hitting the “Download ZIP” button. This enables you to manage your site files manually and upload them on whatever hosting you want.

Easy to Use

8b Simple Website Builder is based on the drag and drop approach. This means you just drop sections onto the canvas to work at it as conveniently as possible. Use side panel to add new blocks, edit and design existing ones by toggling options on/off, dragging sliders.

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Your website built with 8b Easy Website Builder will load surprisingly fast because of its Google AMP basis. It improves user experience and thus increases your traffic and conversion for your website. With 8b you will no longer make your site visitors wait for the content to appear.

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8b Simple Website Builder is free for both commercial and non-profit use. Sign up to get a free access to all themes and user-friendly website editor to create something unique and beautiful without spending a single dollar.

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8b is an online website builder what means you can use it on the go in a web browser having just your regular smartphone or tablet. Work on your website from wherever you want.

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8b Easy Website Builder incorporates the cutting-edge Google’s AMP (Accelerated Mobile Pages). It’s 100% mobile-friendly and ulta-fast making your website rank and perform as effectively as possible.

Unlimited Pages

Use this Simple Website Builder to create as many web pages and websites as you desire. With your account, you get unlimited high-performing storage and CDN.

8b is free for both non-profit and commercial sites, create responsive sites in few minutes! Try now:

Start With Template

8b offers the latest themes and templates for you to design and generate your own unique websites as you wish. Click on a template you like to start creating your website!

Modern sections

Build your website section by section like you would build a lego house stone by stone and you know how exciting it is. Sections provided by 8b Website Builder are flexible and customizable so that you can shape just like anything out of them and make your web page look incomparable.

How to easily start a website

It is no longer a secret, the internet is a huge place filled with endless opportunities. If you are growing a business, it would be prudent of you to monopolize on this.

Online business websites enable you to reach a broader customer base, create a platform for your audience to reference and foster a virtual community home.

The struggle now is standing out and being noticed by the four billion users that live online.

I have found success in these 3 tried and true tools to build and maintain a successful website that gets noticed.

1. Create a unique website that fits your brand.

There are roughly two billion websites living on the internet. This means you need your website to stand out. But how do you do this?

Website builders like Wix or Squarespace make building a site something even the least experienced tech users can do. They provide free templates with drag and drop features and easy setup support. This means many businesses have identical websites.

Do some research, check out your top competitors and see how their sites look. If they are all the same, consider why this may be and what the benefits are to do something different.

You can expand on the simple plans and get creative with the setup options. Use color templates, fonts, and visuals that tie directly to your brand and service. Avoid using stock images, your website should be full of pictures of your actual services and team.

If you want your website to really shine, but don’t want to invest the time, consider hiring a web developer from a freelance site such as UpWork . The small details they can add will make your page shine through all the identical sites.

Don’t forget consumers turn to their laptop, phone or tablet for different reasons. When you design your website, be sure the device most likely to be used is considered. In general, mobile holds the vast majority of users time online. But, do research to understand what your target audience uses and what your business modality is likely to be viewed through. Be sure your design the site with this device layout as the priority.

2. Generate content that drives leads to your site.

Now that you have built this creative and engaging website, you need to get your ideal clients to visit it! What good is a beautifully built website if no one ever comes across it?

Begin to create content on and off your site that will be able to drive leads to your web page. Use a blogging platform where your target audience lives or guest blog on various sites. If this thought is overwhelming, like building a website, you can consider hiring a content services agency or ghostwriting business. I own a publishing house (CAKE Publishing) and know you are not alone in avoiding the business of content creation.

Tie all of your off-site content back to your web page. If you have a blog, appear in a public relations press release or guest on a different platform (podcast, guest blog, interview) be sure to loop it back to your webpage. Any content that lives off-site should take into consideration what your ideal client will be google searching.

Create an ecosystem will all of your social media platforms. Be sure media such as your Pinterest, Instagram, LinkedIn or Twitter pages links to your website. And vice-versa. When you post an article on LinkedIn or a post on your Instagram feed, be sure there is a link to your website embedded in the content. The more you can loop them together, the larger the audience reach.

3. Build strong backend support.

In the digital world, search engines have become shop windows. If you want your website to be at eye level, you must have optimized content.

Set your website up using the keywords you know your leads will search. Improve your website through SEO (Search Engine Optimization). The key here is to do this while the content is being created, not only after the fact. While building content, consider what questions your target audience may be asking online, and build in the keywords they would be searching with.

It is estimated that customer service will beat out price or product as the key brand differentiator by 2020 , and your website service is a great place to exemplify your brand’s values. Be sure to include easy access for leads to contact you, and actively seek out customer feedback over time.

Don’t rely solely on automation because real people get real results. Block off time each day or week to check in on whether there are any customer complaints and personally reach out to handle them. When you create a personal connection through your customer service, you have the opportunity to drive positive social proof and in turn, generate larger audience awareness and reach.

Online business is not a one and done. You have created this powerful website and you need to stay engaged online to keep customers coming back or to pull new leads into your virtual storefront.

Don’t stop, the excitement of online growth is just beginning!

If you’re running a business and want to promote your work, need a professional portfolio that people can use to learn more about you, or simply want to share your thoughts, you might consider making your own website.

There are dozens of companies that can help you build and publish a website. But Google Sites makes the process simple, straightforward, and free.

Creating a Google Site doesn’t require much technical know-how. Google provides a variety of templates to suit every industry and preference, all of which are customizable, so you can present your content however you want.

The process is so quick, you could have a site up and running in a matter of minutes. Here’s how to get started.

How to create a Google Site of your own

1. After you sign into your Google account, go to the Google Sites homepage.

2. Under the “Start a new site” header, pick the template you want to use. Clicking “Template Gallery” will expand your options to show you all templates that Google Sites has available.

3. In the top-left corner of the page, enter the name of your site.

4. Using the toolboxes provided, add content to your site. This can include text, photos, and other media. Add these items by clicking the relevant area on your template, and following the instructions on screen.

  • If you get confused, you can find a step-by-step tour by clicking the three horizontally stacked dots in the top-right corner of your screen.

5. When you’ve added all relevant content to your site, hit “Publish” in the top-right.

6. In the pop-up box that appears, choose the URL you want. However, you should note that by default, every Google Sites URL will begin with “” In other words, if the URL you wanted was “businessinsider,” your URL would be:

  • If you happen to own a custom URL already, put it into the “Custom URL” area. You can also set who’s allowed to see your site, and if it should appear in Google searches.

7. Once finished, click “Publish” again to set your site live and make it visible to others.